Take it from me, marketing your book and feeling comfortable talking about it is hard work, but if you adjust your promotional mindset, promoting your book will come much more naturally!

I had another really eye-opening conversation on Instagram Live with my dear friend Jennifer Canzoneri, Senior Marketing Director at BenBella Books, who this time, spilled all her tips about how to adjust your mindset when it comes to promoting your book, from getting over imposter syndrome, getting excited about your work, and why finding a mentor along the way can help. Jennifer has worked on hundreds of book campaigns throughout her 16 years at BenBella Books, so she definitely knows what it takes to adjust your mindset to successfully promote your book!

If you’re an aspiring or current author, keep reading for Jennifer’s expert tips to get your promotional mindset right!

CLICK HERE to watch the full IG LIVE with me and Jennifer!