Nardi Media creates powerful, positive media exposure for book authors, influencers, national brands, and non-profit organizations. We bring years of production, publicity, reporting, and branding experience. We have a broadcast media vocabulary that is firmly rooted in what works, and we have the contacts, expertise, and experience to book clients on national and local television, radio, and podcasts.
The real secret to our success, however, is the genuine love of the job. It’s why we have deep connections within every major market and media outlet, why we know precisely which broadcast strategies would be most effective for our clients, and why we never stop learning.
It’s also why we can’t wait to get up in the morning.
Our strategies work because we’ve lived in the production trenches, we’ve been on the receiving end of pitches, and we know what appeals, resonates, and results in contagious success. You’ll be hard-pressed to find another media relations firm with a track record that matches its unstoppable enthusiasm for client recognition.
Meet Ashley Bernardi
Founder & Publicity Director
Veteran news booker and producer Ashley Bernardi created Nardi Media, LLC, in 2015, a culmination of over a decade of booking and producing experience television broadcasting, satellite media tours, radio tours, media strategy, and logistics. More important than her lengthy list of accolades—which include serving as a top booker for The Early Show on CBS News, the Senior Booker and Producer for energyNOW! on Bloomberg TV, Washington Post Live, and hosting a cooking show—is her passion for publicity. It has not only fueled her own career and business launch, but the successes of every author, personality, company, and organization she has ever promoted.
Her experience is steeped in journalism, which means research is a second language and creating connections with audiences is a close third. “I’ve worked with Heads of State, celebrities, lawmakers, and best-selling authors, and I get inspired by the work they do,” adds Bernardi. “I feel most alive when I’m doing radio media tours or watching my clients nail their interviews in television studios. There’s nothing like having a client with a message that could change hearts, change lives, or change the world—and giving them a microphone.”
Ashley Bernardi has helped clients grow from zero exposure to household names on the New York Times Best Sellers list. She enjoys helping book authors, celebrities, non-profit organizations, and national brands increase their exposure, credibility, and potential for new opportunities. You’ll find the results of her infectious energy on The Doctors, CBS This Morning, TODAY Show, Good Morning America, Bloomberg, CNBC, CNN, Fox News, NBC News, MSNBC, and NPR.
The oldest child in a proud military family, Ashley was born in Schweinfurt, Germany, and has lived and worked in New York City and Washington, D.C. She currently resides in Northern Virginia with her family.
Meet Tracey Lucas
Senior Broadcast Publicist
Our color-coding logistics guru and media tour maven, Tracey Lucas brings deep network television experience to Nardi Media, having worked in Planning and Development for CBS News’ 48 Hours Mystery, as a Story Coordinator at CBS’s Inside Edition, and as a Casting Researcher for DIGA Vision. Having been on the other side of the desk for years, she knows what it takes to book interviews on national television, radio, podcast, and print outlets.
“I do all the legwork,” says Lucas. “I make sure to incorporate the spokesperson’s schedule, what is newsworthy to everyone involved, and several ideas for visuals. With all the heavy-lifting out of the way, all they have to say is yes. And, more often than not, they do!”
Tracey’s experience includes covering the Craigslist Killer, the Casey Anthony trial, the Royal Wedding, and the Inauguration. Most recently, Tracey worked as a Casting Associate Producer for Discovery ID’s program Vanity Fair Confidential, where she worked with everyone from the Cosby scandal victims to Matrix murderers.
Tracey is originally from Erie, PA and comes to us by way of New York University, where she double-majored in broadcast journalism and sociology, two courses she could now teach with confidence.
Meet Lorilee Binstock
When it comes to bringing good stories into the light, Lorilee Binstock has worked behind the scenes, in front of the camera, and side-by-side with clients. With over a decade of experience in radio, television news, and public relations, she has worked with Fortune 500 companies, non-profit organizations, government agencies, and celebrities. “You know you have a pretty cool job when you can add ‘Interview Angela Lansbury for CBS Radio News’ as something on your To Do list,” said Lorilee. “Being able to work with icons is one thing, but sharing their relatable, human stories is probably my favorite part what I do.”
Lorilee began her public relations career at D.C.-based broadcast PR firm, Strauss Media Strategies, following several posts in radio and television broadcasting. In her past lives, she was a coordinating producer at Arise News, an international Sunday morning program, an anchor for Harrisonburg, Virginia’s weekday morning show, “Daybreak,” and a producer and news host for NPR affiliate, WUFT-FM. Lorilee is a graduate of the University of Florida’s College of Journalism where she earned a Bachelor of Science in Telecommunication.
Meet Gillian Pensavalle
Gillian Pensavalle is a born-and-raised New Yorker and karaoke enthusiast with over ten years of experience in the entertainment industry. A content creator to her core, Gillian has slipped into various characters in her illustrious career; she’s been an actor, a voice-over artist, an on-camera host, podcaster, editor, writer, SAG signatory producer, and showrunner. She is also the creator, executive producer, and co-host of The Hamilcast: A Hamilton Podcast, the first Hamilton podcast to hit the airwaves. Since launching in January of 2016, Gillian has single-handedly gathered a huge following and warm community of listeners and fans, earning a reputation among Hamilton cast members as “The Official Hamilton Podcast.”
You may recognize Gillian as the co-creator, producer, and star of The Residuals, a successful comedy series based on the real-life experiences of Gillian and her husband Michael Paul Smith auditioning for commercials in New York City. While working as a Senior Host at Zazoom Media Group, Gillian pitched, wrote, hosted, produced, and edited approximately 2,000 videos for the flagship Buzz60 channel that were distributed to over 12,000 partner sites including The Huffington Post, Hearst, AOLOn, MSN, Amazon, USA Today, and Roku.
From telling a story straight to the camera or editing text-only videos, her pieces have amassed over tens of millions of views. As Nardi Media’s Publicity Admin, Gillian lives to build and support our media campaigns with her energetic personality and boundless creativity.
Gillian Pensavalle is a proud Ravenclaw and loyal to House Stark.