When Is The Right Time To Invest In A Publicist? And Who’s The Right Publicist For You?
Your colleagues and competition seem to be a step ahead. You’re seeing them in magazines or on TV, speaking at conferences (virtually), and each appearance is providing more visibility for their business. If you’ve come this far, chances are you’re great at what you do, but self-promotion only tells your story to those you’re connected […]
In An Age Of New Media, Radio Still Dominates “Share Of Ear” In 2020
For years, I’ve heard people say “radio is dead!” and while I’ve always been quick to dispute it, I’m excited to share new research that confirms that radio is in fact, alive, well, and thriving. I’ve had past clients question interview opportunities with radio stations and shows — and rightfully so. You want to make […]