Women in Leadership and the Power of PR to Drive Change
March is Women’s History Month—a time to recognize and celebrate women breaking barriers in leadership and making an incredible impact across industries. It’s also a time to talk about how we can collectively continue to support women in business. When it comes to women in leadership roles, we’ve come a long way. There are more […]
When It Comes to PR, How Far Will Connections Take You?
We’ve all heard the idea that connections are the secret sauce for PR success—that everything comes down to who you know. And, if that’s the case, it would make sense to focus more of your time and efforts on building connections and cultivating relationships with journalists, editors, or producers (and less on pitching, strategy, and […]
Is Print Dead? What the Print Resurgence Means for Your PR Strategy
For years, experts have sounded the alarm that print media is on its last legs. Over the last decade, especially since 2020, we’ve seen headline after headline telling us print is dying or already dead. “The Magazines We’ve Lost.” “2022: The Year in Dead Print Publications.” “Internet Crushes Traditional Media.” It seemed like the inevitable […]
Should You Use AI to Write Your Media Pitches? Nardi Media Founder & CEO Weighs In
Each year, new technologies and trends emerge that lead business owners and industry leaders to adjust their strategies and processes. This year, it’s AI: the buzzword everyone is talking about. But AI isn’t just any new technology or trend: it’s a completely reimagined way of working and being, and a controversial one at that. That’s […]
How to Be the Best TV Guest You Can Be to Increase Your Chances of Getting Invited Back
If you landed a TV interview, congratulations! This is a huge milestone and an exciting opportunity to share your message with the masses. But what about getting invited back? This might not even be on your radar yet because you’re busy celebrating your huge TV win (as you should be!), however, getting invited back provides […]
Getting on The New York Times Best Sellers List: Why It’s Out of Your Control and Where to Focus Your Energy Instead
If you’re releasing a new book, you might have dreams of landing on The New York Times Best Sellers List. You’re not alone! As the CEO of Nardi Media who’s worked with hundreds of authors on their book launch campaigns, getting on The New York Times Best Sellers List is a goal I hear from […]
Tips and Tricks for Pitching Success During an Election Year
Elections, without a doubt, are one of the biggest hurdles to navigate when it comes to pitching yourself to the media. Newsrooms are constantly spinning in order to quickly and efficiently serve the latest election news to their audience, so much so that it often feels like election news is the only news that exists. […]
Sharing Your Voice Takes Courage, Treat Yourself With Kindness When You Do
I often preach that we all have a voice that needs to be shared, and it’s usually the parts of our story that we don’t want to share that people need to hear the most. In my media training sessions, I teach people how to find their voice by telling stories. People listen to stories […]
The Countdown Is On! My “10 Days To Book Launch” Timeline For Every Author
The clock is ticking… Your book launch is almost here! I often find authors wondering what they can and should be doing in the final days leading up to their book launches. And here is advice I always share: Don’t just sit pretty while you wait for the press and media requests to come in. As […]
If You Have A Book In You (And I Think Everyone Does), Here Are A Few Tips To Get Started By Ashley Bernardi
Everyone has a story to tell or a message to share. As a publicist who works with dozens and dozens of authors, I’m constantly in awe of their unique stories, their desire to share them with the world, and their authenticity and vulnerability in opening up so others can benefit. I bet you, too, have […]