The clock is ticking… Your book launch is almost here! I often find authors wondering what they can and should be doing in the final days leading up to their book launches. And here is advice I always share: Don’t just sit pretty while you wait for the press and media requests to come in. As I preach to all my clients and author friends, your PR campaign is just one piece of the promotional puzzle, and actually, YOU are your best secret weapon for promoting your book. While it is i

mportant for you to be a constantly collaborating with your publisher and your publicist to ensure you are making the most of your precious time in terms of book launch promotion, YOU are the most powerful tool in your promotional kit. 

Why? No one knows your book or cares about your book more than you do, so get out there, and shout it from the rooftops… everywhere!

Of course, putting yourself “out there” can feel incredibly dauntin

g and even a bit arrogant if you’re not used to it, but trust me, if you’re excited about your book, the people around you will be excited too. On the other hand, if you find self-promotion difficult (don’t we all?!), those around you likely won’t even know you have a new book. Which means it is your responsibility to make sure your network, community, fans, followers, and more, know about your book and can help support you in spreading the word!

As both a publicist for dozens and dozens of authors and an author myself, I know how overwhelming it can be to promote your book on your own.

That’s why I collaborated with Nicole Symeonides, marketing expert and founder of YDG Marketing, to create a “10 Days To Book Launch” Timeline chock full of ideas you can use to promote your book in the final days leading up to launch. Take about 30 minutes to an hour each day to try these ideas and let me know how you do!

10 Days To Book Launch Timeline

*8- 10 DAYS OUT*

*6-7 DAYS OUT*

*4-5 DAYS OUT*

*2-3 DAYS OUT*



For more PR and media relations insights from Nardi Media, read more of our blog posts here or contact us here. For more marketing and promotional insights, click here for a free consultation with Nicole at YDG Marketing!