Tips and Tricks for Pitching Success During an Election Year

Elections, without a doubt, are one of the biggest hurdles to navigate when it comes to pitching yourself to the media. Newsrooms are constantly spinning in order to quickly and efficiently serve the latest election news to their audience, so much so that it often feels like election news is the only news that exists. […]

Summer PR – Friend or Foe?

Summer is officially here! That means the kids are out of school, the summer vacation you planned is right around the corner, and work often slows down.  But does the newsroom slow down? This question has many of my talented clients and mentees asking me if it’s worth starting or continuing their book or brand […]