What Journalists Are Really Looking For Right Now (And How To Position Yourself To Get Featured)
Reflections from Moderating a Media Panel at the Nuclear Communications Forum I recently had the opportunity to moderate a fascinating conversation at the Nuclear Communications Forum hosted by the Nuclear Energy Institute. I sat down with two outstanding journalists: AJ from E&E News and Humberto Sanchez from Pluribus News. While the conversation centered around nuclear […]
Is Hiring a Publicist Your Next Best Step for Your Book or Message? Ask Yourself These 5 Questions First.
As a PR agency owner for more than a decade now, it’s no surprise that I believe in full-service media relations and the power it has to launch authors, thought leaders, and organizations into household names. I’ve seen what it can do for our hundreds of clients over the years, from Mel Robbins to Dr. […]
How Do I Get Booked on Household-Name Podcasts?
You know how important podcasts are for boosting visibility for you and your book. And, of course, you have a big goal of getting booked on well-known podcasts to help get you there. After all, they have millions of engaged listeners! It’s natural to cut right to the chase and ask your publicist “So, how […]
How Do You Get Media Attention For Your Book or Expertise in 2026? Follow These 9 Steps.
As I so often say, everyone has a story to tell. And while that’s still 100% true, it doesn’t come without its challenges in 2026, especially if you plan to share your book message or expertise with the media this year. With AI officially part of our normal, and ChatGPT able to swiftly write full-length […]
Done-WITH-You PR vs. Done-FOR-You PR: What Are They — and Which One Is Best for You?
When most organization leaders, experts, or authors are ready for public relations support as a way to spread their message to their audience, hiring a full-service PR agency is typically the first action item that comes to mind. A specialized team to help you weather the media storm and land meaningful, top-tier placements? Yes, please! […]
It’s Not PR vs. Marketing — It’s PR AND Marketing: Why You Need Both (and How They Work Together)
Congratulations—you landed a media placement! Now what? Whether you partnered with a PR agency or pitched yourself, the visibility shouldn’t stop there… not if you want to continue spreading the message of your mission-driven organization, your new book, or your expertise. Nardi’s take? You need to be marketing your message, too. It’s not an either/or […]
Why Sharing Your Purpose on a Podcast is One of the Best Decisions You’ll Make for Your Organization, Business, or Initiative
When it comes to sharing your message or cause with the masses, one of the most difficult choices you’ll have to make is choosing which platforms will help you reach your target audience. Because we all know what it feels like to share your message and hear crickets. It’s like speaking into a broken microphone! […]
National Self-Improvement Month: Why Media Training Is Your New Superpower
September is National Self-Improvement Month, and for many of us, that means a fresh start—new intentions, new journals, new goals, new routines . . . But while you’re focusing on your personal growth, don’t forget your professional growth as well! Self-Improvement Month is the perfect time to focus on building the skills you need to […]
5 Ways To Get Your Audience To Love Your Book
There is almost nothing more vulnerable than telling your story in the form of a book. You spend hours, days, months, even years, writing down as many details as you possibly can, filling up hundreds of pages with what are likely drawn from the most private corners of your mind. It’s the most nerve-wracking work […]
How to Turn Your Story Into Purpose, and Your Purpose Into Power: A Guide on Using PR to Elevate Your Voice
Everyone has a story to tell, but not everyone chooses to share it with the world for a variety of reasons. The biggest reasons of all? Imposter syndrome and fear. I know the feeling – I was one of them! Nardi’s Take? That’s a missed opportunity – for yourself and for others! Here’s why. Let […]